ECOMMERCE SEO SERVICES FOR MICROBREWERIES
AWESOME VALUE SEO PACKAGES. CLEAR PRICING. VISIBLE RESULTS.
Grow Your Microbrewery Brand Online Store With Affordable Monthly SEO Packages
Our affordable monthly SEO packages have made the decision to increase your visibility online a no-brainer. We’re an accomplished SEO Agency, based in Northamptonshire, working with craft beer brands all over the UK. With cost-effective monthly plans we make Google work for you.
Let’s Get Started With a FREE SEO Audit
Don’t really know what you need, where to start or what to spend on SEO for your brewery business?
That’s fine because we’ll provide a FREE but highly detailed SEO audit report. Our expert team, with their advanced SEO tools, will assess your website and the search market, delivering a report covering content performance, digital footprint (backlink profile), security, speed, and technical performance.
Included in Our ECommerce SEO Packages
The Core of Our Monthly ECommerce SEO Packages
Deep Keyword Research
We discover the valuable search queries that your target customers type into search engines, and we analyse these relevant keywords to be used in your SEO campaign.
We provide valuable inbound links from reputable directories, and blogs to your targeted pages in order to increase your website authority.
By reviewing your competitors and the keywords they are ranking for, we determine what it takes to make your website perform better.
We make sure that your website content is written in a way that it can reach the largest possible target audience by thoroughly checking keyword use, content length, and quality.
Blog Article Optimisation
To keep your visitors hooked to your blog and website, we help you provide easy navigation through the blog, and we help you optimise your blog posts for search engines.
Taking care of any technical issues or fixes is an important part of the SEO strategy and will help in the overall website optimisation.
“Exceptional value, they always go above and beyond and haven’t stopped surprising us – we see them as an extension of our team“Steve Consalvi, Founder at BLB
Monthly Traffic & Keyword Progress Reports
At Mash Tun Media, we believe in being fully transparent. For that reason, we provide a comprehensive monthly eCommerce SEO report that will allow you to get detailed insights into your website traffic volume, ranking positions, and overall website performance. In our monthly reports, you will find insights, progress, and recommendations on the next steps in your eCommerce SEO strategy.
Customer SEO Package Results
Comprehensive SEO Packages
Monthly, Fixed Price Packages
Our monthly eCommerce SEO packages cover everything needed to optimise your website and help you rank higher for the targeted keywords in search engines. These packages have been developed to yield results in the shortest time range and are crafted ideally for microbreweries.
Straightforward Plans, No Contracts
We don’t offer quick wins. In fact, we’re upfront that SEO takes time, and it’s an investment that businesses should make if they want to reduce their reliance on paid ads. All of our tactics are tested on real eCommerce websites and are designed to offer a safe and natural way to climb the ranks – no black hat tactics or short-term wins here!
Need a custom package? Get in touch.
Will an ECommerce SEO Package Work for You?
- Improve page rankings in organic search results
- Increase organic traffic
- Manage your eCommerce platform (WooCommerce, Shopify, etc.)
- Ideal for any brewery with an online shop aiming to get an online presence and increase its revenue
More About Our ECommerce SEO Packages
- Our team will provide support throughout the entire process
- We will perform an audit on your website to determine the right SEO approach
- We will require admin access to your WordPress website
- Any content published on your website will be sent to you for approval
- Cancellation of the SEO package requires 30 days’ notice
ECommerce SEO Factors & Types
Search Engine Optimisation (SEO) for eCommerce can be categorised into 2 broad areas of focus which are on-page and off-page SEO. All eCommerce SEO packages that you can find on Mash Tun Media are designed to include both areas to achieve an effective optimisation of your eCommerce website. Some of the most important factors and types of SEO tactics for breweries are presented and explained below.
Keywords. In any SEO strategy, keywords are crucial and need to be present, but never overused.
SEO – Search Engine Optimisation. Every blog article and any content on the page needs to be SEO optimised, and have a format that will be well-read by search engines.
Internal linking. It helps both users and search engines in website navigation, and it’s one of the most important elements of the SEO strategy.
Image Optimisation. Besides the fact that images can bring life to your website and articles, they can also help with search engine optimisation. We make sure all your images are fully optimised.
Meta Tags and Description. Titles and meta descriptions tell search engines what the page is about. This is what Google reads first, so we always include this step in any SEO strategy.
Usability. Page loading speed and website responsiveness are other elements that search engines are reading and taking into account when ranking websites.
Backlink Review. The first step in off-page SEO is a review of the website’s backlink profile. We check the positive and negative backlinks.
Directories. Consider this the Yellow Pages on the Internet – your business needs to be listed in all important online directories.
Link Placement. We are looking for high-authority websites where we post content and link it back to your website.
Blogger Outreach. In order to get content published on reputable blog websites, we reach out to bloggers to get a guest post article that would link back to your website.
Creating Content. We create high-quality content that will be published in guest articles.
Social Media. As a crucial part of the off-page SEO work, we make sure that all your social media profiles are well connected. This means that each profile needs to contain a link to your website with the purpose of leaving proper digital footprints.
SEO Package Details Explained
Keyword research is the first step in the SEO strategy, where we find and analyse the most common search terms that people enter into search engines and use them to optimise the content on your website. Keyword research can uncover queries to target, the popularity of these queries, their ranking difficulty, and more.
We use our powerful SEO tools to compile a list of keyword options that would be a good fit for your brewery eCommerce website. From this list, we review the monthly traffic volume from search engines and the amount of competition for each keyword.
Link building is the process of acquiring hyperlinks from other websites to your own. A hyperlink (usually just called a link) is a way for users to navigate between pages on the Internet.
The links act as a sort of business referral, which means that if your website has links from high-authority websites relevant to your industry, Google will see it as a valuable resource.
We only use ‘white-hat’ or Google-approved link-building techniques in our affordable eCommerce SEO packages. In this way, these links provide value and increase the overall authority of your website.
Content optimisation is the process of making sure content is written in a way that it can reach the largest possible target audience. The process of optimising content should include making sure associated keywords are present, adding meta descriptions and title tags, and relevant links.
In this part of our on-page SEO work, we review your existing website content and make changes accordingly to create the best possible version of your content.
Another on-page SEO technique is the blog optimisation where we focus on the blog content. In this process, we review your blog articles to ensure they are fully optimised for search engines.
Blog articles are an excellent way to drive traffic to your eCommerce website and build topical relevance. When blog articles rank independently in search engines will undoubtedly lead to more users across your other web pages, and, ultimately, more enquiries.
In order to rank above your competitors, it’s important to understand what they are doing to promote their website. Using our competitor analysis techniques, we are trying to learn what keywords the competitors are targeting, which sources of backlinks they are getting, and what is the length and relevance of their content.
This information helps us understand what areas we need to look at to improve and outrank competing businesses.
We carry out a full audit and website crawl using our SEO tools to find and fix any issues. Any technical issues that a website experiences can cause a lower SEO performance, therefore, this step is very important.
Some of the activities included in the technical optimisation process are fixing broken links, 404 pages, missing page titles and duplicate content, and other similar errors which may appear in the process of the technical SEO audit.
What Our Customers Are Saying About Us
Before Mash Tun Media got involved, our website was un-managed and little did we know, a complete security mess – they made me feel reassured instantly.Travis Amos, Founder at THDC
Can’t recommend the team at MTM enough – can’t believe how dedicated to microbreweries their services are – they’re unique!Dan Curtis, The Beer Jacket
Exceptional value! They always go above and beyond and haven’t stopped surprising us – we see them as an extension of our team.Steve Consalvi, Founder at BLB
Growing the business online was a no brainer – but finding a team to support that growth was far less simple. This team is pretty special – and they love beer almost as much as I do!Dane Wilson, Sound Brewery
100% recommend! Got us on to page 1 of Google pretty much right away. Completely hands off for me – the way I love it.Hayley Rees, Founder at Inspired Learners
I thought having our branding nailed was the key to success – but Mash Tun Media showed us how to take those “ingredients” and actually build brand awareness. Not simple for them, but easy for me!Colin Edwards, Brewer at Tickety Brew
ECommerce SEO Services UK to Grow Your Microbrewery Brand Online Store
Search Engine Marketing for Craft Breweries’ ECommerce Shops
The popularity of craft beer isn’t going away, and with more and more people searching for craft beer-related terms, now is the time for craft beer companies, breweries, and pubs to invest in marketing and take advantage.
National or Local SEO
Different businesses require different SEO approaches. For instance, breweries looking for an online presence locally would require an SEO strategy focused on local SEO. On the other hand, if your business has the tendency to reach larger audiences, then national SEO would be the right approach.
Ready to Do Something Great With Your Brand?
Frequently Asked Questions
What Is ECommerce SEO?
SEO stands for ‘Search Engine Optimization,’ which is the process of getting traffic from free, organic, editorial, or natural search results in search engines. It aims to improve your website’s position in search results pages.
The best way to do this is to adapt your website based on the most common searches performed in search engines such as Google, Bing, and Yahoo. SEO consists of on-page and off-page SEO. It includes keyword research, content optimisation, blog optimisation, link building, technical SEO, and competitor analysis. ECommerce SEO is focused on optimising eCommerce shops or online stores, which are websites built on different eCommerce platforms such as WooCommerce, Shopify, BigCommerce, etc.
What Does ECommerce SEO Cost Per Month?
ECommerce SEO pricing depends on different factors. The average cost of SEO by an agency would be in the range of £2,000 to £2,500. In the UK, SEO agencies can charge from £150 to £10,000 per month, and this fee can depend on the website size and the goals set by your business and the agency.
Information About Us & Our Services
ECommerce SEO Packages for Breweries
Here at Mash Tun Media, we offer affordable eCommerce SEO packages for breweries and microbreweries and similar businesses that have online shops and want to get an increased online presence and increase their revenue. We’re the “back office team” you need to build a business that serves you – not the other way around.
Our monthly eCommerce SEO packages are designed to give microbrewery owners a chance to take control of their visibility in search engines like Google and rank their website for terms your target audience is searching for.
Our SEO Agency Process
As the first step in our eCommerce SEO strategy, we perform an SEO audit of your website, reviewing your SEO Metrics in tools such as Ahrefs looking at the content (words) on your site, how your website is structured, your digital footprint of ‘backlink profile’, and then suggest the best SEO strategy for your brewing business.